Dr. Rajesh Pillania’s efforts to simplify the challenging subject of strategy are laudable. Implement some ideas to initiate your journey of happiness! Professor Kiran kumar S. Momaya SJM School of Management, IIT Bombay The primary purpose of this book is to explain strategy in a simple, fun, and applicable way. It uses the subject of personal happiness to explain strategy concepts for everyone. The secondary purpose of the book is to make happiness easy for everyone. This book defines happiness in a simple way. It makes it easy for everyone to bring happiness to their lives with the help of strategy concepts. Smile and have fun!